Read Stéphane Tondo’s exclusive interview in La Revue des Marques in which he shares his vision of steel as a premium material and the most appropriate solution at many levels, for both the Brands and the consumers.
In 2016, ArcelorMittal introduced a Sustainable Innovation (SI) tool which enables our Global R&D team to analyse potential new products for their contribution to sustainable development. The goal of the SI tool is to create a pipeline of products with proven sustainability benefits. Piloted in the automotive sector in 2017 and 2018, the SI tool will be deployed to other sectors including packaging and appliances. As a result, new products which contribute to creating more sustainable lifestyles are systematically becoming available to customers.
One of the key lessons from the first tests of the SI tool is that lightweighting is a direct way to reduce the environmental footprint of steel products at all stages of their lifecycle. The latest lightweighting project to be realised by ArcelorMittal is the introduction of two new packaging steel grades for three-piece aerosol cans. By using these steels for all three parts of the aerosol, canmakers can achieve weight savings of up to 17 percent compared to existing solutions. The steels have very high strengths, allowing the downgauging of can components and reducing material use. Emissions from transportation are also lowered due to the lighter weight of the aerosol.
Minimizing material use is a key goal of the European Union’s Circular Economy Package which aims to make the region’s economy more sustainable. The Package also sets new recycling targets for common packaging materials and includes provisions to create closed material loops which save resources such as materials and energy and reduce carbon emissions. While the targets are challenging for some materials, steel for packaging is already achieving many, making it the model material for a sustainable economy.
Recent figures released by APEAL*, the European association representing producers of steel for packaging, show that the recycling rate for steel packaging has reached a new high of 79.5 percent in 2016 – the latest year for which full statistical data is available. This is just below the 80 percent recycling target the EU requires steel to achieve by 2030.
Recycling steel for packaging reduces the energy required to produce new steel by 70 percent and saves twice its weight in raw materials. Each item of recycled steel packaging saves over one-and-a-half times its weight in carbon dioxide.
While there is still more work to be done, it’s clear that steel for packaging is already a model material for the circular economy. And although it is one of the oldest packaging materials, further cooperation and innovation will ensure steel is the packaging material that will meet the challenges of the 21st century.
More info on ArcelorMittal’s packaging offer
*APEAL: the Association of European Producers of steel for packaging
Banner image: Joey Kyber / www.pexels.com
Infography: courtesy of APEAL
Steel definitely is and remains the most recycled packaging material in Europe. And its recycling rate is constantly growing.