JUNE 2017


client newsletter

ArcelorMittal Europe – Flat Products

Online client newsletter | June 2017

In the spotlight

Greener, stronger, lighter

Discover our Steel Advisor

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Getting the most out of our steels – together

Sandeep Arora, Product Marketing,
ArcelorMittal Europe – Flat Products

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ArcelorMittal spends more on research and development than any other steelmaker in Europe. This is not just because of our size, but because of our deep commitment to be at the forefront of technology and to make products that best serve the needs of our customers. This commitment goes beyond researchers working in our labs.

What excites our teams is helping a customer to innovate and develop better end products based on our new and improved steel solutions. That might be lightweighting, or it might be creating a building that is aesthetically appealing which will remain durable for decades.
You will discover several good examples further in this newsletter.

ArcelorMittal supports customer innovation in three ways:

  • Through new product development
  • By customising the grade, properties or tolerances of our products
  • By providing technical support to help clients make the best use of our very extensive range of products.

While blockbuster new products from our automotive segment are well known, we also innovate in other segments. In 2016 alone, we released eight new products which meet the needs of diverse markets from architecture to shipbuilding. This brings our total number of new products for non-automotive segments to more than 16 over the last two years.

As I mentioned before, we also customise products to meet specific customer requirements. In 2016, more than 15 percent of our non-automotive order book was comprised of customised solutions. Across our entire business, the level of customisation is higher still.

ArcelorMittal is already working on the next generation of products which will have significantly better properties or new functionality. We are also working with customers in exciting new areas such as Industry 4.0 and the circular economy.

"Making steel is something that we do every day at ArcelorMittal. But going the extra step and customising our offer to your needs is the challenge that we look forward to solving. Whatever your project, ArcelorMittal is there to help you get the most out of our steels. Talk to us–it couldn’t be easier. Just go to the Steel Advisor website or download the app and click on May I Help You? I’m sure we can!"

Sandeep Arora, Product Marketing, ArcelorMittal Europe – Flat Products

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