ArcelorMittal Europe – Flat Products
Consumer demand for baby formula produced in Europe, Australia, and the United States peaked after recent contamination scares in other parts of the world. While various packaging solutions are used for infant formula, steel cans remain the preferred container in developed countries and key markets such as China, Africa, and Latin America.
“We mainly sell our can solutions to European fillers and producers, but the final products mainly end up in Asia (mostly China) and Africa,” says Michele Amati, food division sales director and member of the executive board at ASA Group. “The steel can is perceived as a premium product, and it offers great benefits for consumers. Steel preserves the contents perfectly and delivers a safe product with longer shelf-life.”
Parents can be sure that infant formula packaged in steel is fresh, nutritious, and safe from contaminants
“We started working with ArcelorMittal because we need reliable suppliers who can meet the demanding needs and standards of this market,” says Michele Amati. “A supplier that can deliver ASA Group state-of-the-art packaging solutions.”
All of ArcelorMittal’s packaging steel lines are assessed using the HACCP (Hazard Analysis Critical Control Point) approach. HACCP offers a methodology which ensures ArcelorMittal’s steels present no biological, chemical, or physical risk to consumers. ArcelorMittal’s facilities are also regularly audited by customers who make infant formula cans to ensure our facilities meet their specific standards.
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